Year: 2018

  • An Equation for Inspiration

    January 12, 2018

    We all consume massive quantities of creative ideas daily. Every piece of content that makes it to us is either carefully curated by editorial experts or, increasingly, floated to the top of our social feeds by the millions who consumed it before us. While the baseline competency to recognize what is creative should have risen purely by exposure, it also means that it is getting harder and harder to cut through the noise for us...